La Feria, Texas, located in Cameron County, was founded in 1909 and incorporated in 1911. It was originally a farming community, with crops such as corn, cotton, and sugarcane. La Feria is known as the "City of Palms" due to its large number of palm trees. The city's economy is now diverse, including agriculture, manufacturing, and retail. A notable attraction is the La Feria Fairgrounds, home to the annual Rio Grande Valley Livestock Show and Rodeo.
Ace Hardware takes the top spot among Home Improvement Stores in La Feria, Texas with 1 locations as of May 8, 2024.